Adam Lewkovitz
Senior AI Product Leader · New York, NY
Summary
Senior product leader who pairs consumer instinct with real technical depth in AI. 20 years driving acquisition, conversion, retention, and revenue for products used by hundreds of millions at Amazon, Marriott, Walgreens, and U.S. Bank. Four years at Google, now owning the grounding and factuality platform: the evals that qualify generative AI before it ships across Search and Gemini, and the citations that corroborate its answers. I set a high bar for craft, prototype in my own AI workflow, and run a global, multi-team area through agents.
Selected Impact
$1B+
Revenue from the Walgreens loyalty relaunch (105M members)
+100%
Customer acquisition at Amazon, 300%+ download growth
+288%
Traffic and +7% conversion lift at Marriott via AI personalization
50%
Cut in ungrounded generative-AI responses at Google (30%→15%)
Experience
Senior Product Manager
Jan 2022 – Present
Google · New York
- Sole PM on a 30-engineer team making generative AI trustworthy enough for Google to ship: the grounding and factuality behind AI answers across Search and Gemini, used by billions and built on by 20+ product teams.
- Grounding: corroborate the model's claims with citations (verifiable evidence behind each AI answer), cutting ungrounded responses 50% (30%→15%) and running in real time (120s → under 20s).
- Factuality evals: the bar new Gemini models and AI features must clear to ship. Our autorater and eval agents (LLM-as-judge, at Google scale) measure accuracy before launch and feed model training, contributing to 16% fewer factuality errors across Search.
- Multimodal: extending grounding to images and video, verifying claims about non-text content, where visual search (Lens) is growing fastest.
- Use agents to run my product area solo: they handle the busywork, so I prototype, ship, and iterate fast, pairing product taste with the technical depth to launch AI products people love and trust.
Associate Director, Product Management
Jun 2018 – Jan 2022
Publicis Sapient · New York
- Marriott. Drove acquisition and conversion on the 0→1 launch of Homes & Villas premium rentals: +288% traffic, +7% conversion via AI personalization; scaled to 140K+ rentals (147M+ members).
- Walgreens. Owned loyalty, retention, and revenue: relaunched the program as an AI wellness companion, reaching $1B+ revenue, 105M members, +20 NPS.
- Albertsons. Led the Google Cloud partnership (conversational commerce on Search, Maps, Assistant) and an ML customer-data platform across 2,250+ stores.
- U.S. Bank. Shipped a top-rated banking app in under 8 months; 5-star, ranked #2 nationally.
Independent Product Consultant
2016 – 2018
Call9 · General Assembly · New York
- Call9 (venture-backed healthtech startup), Director of Product: led engineers, a designer, and a data scientist to ship web and mobile products driving 200% customer growth.
- General Assembly, Instructor: taught the 10-week Product Management course.
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Adam Lewkovitz
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Experience, continued
Manager, Digital & Mobile Advisory
Nov 2013 – May 2016
KPMG · New York
- Founded (0→1) and scaled KPMG's Digital & Mobile practice from 2 to nearly 200 consultants, designers, and developers, building a high-performing division focused on human-centered digital transformation.
- Advised Fortune 500 executives on digital strategy, experience design, and product innovation, reimagining how customers and employees interact through modern platforms.
Senior Product Manager, Appstore for Android & Kindle
Jul 2012 – May 2013
Amazon · Seattle, WA
- Drove acquisition and growth on the 0→1 worldwide launch of Amazon's app marketplace, alongside the Kindle Fire rollout: 2× customer acquisition, 300%+ download growth via a mobile-web overhaul.
- Owned localization, compliance, and partner requirements for a global storefront serving millions of customers.
- Issued US patent for innovations in program execution and recording.
Earlier Roles: Mobile & Digital Product
2006 – 2012
Merrill Lynch · Razorfish · ActiveHealth Management (Aetna) · BearingPoint
- Merrill Lynch (2011–2012): Senior Product Manager, Mobile. Launched the firm's first Android application.
- Razorfish (2010–2011): Product Manager. Built end-to-end digital experiences for enterprise clients.
- ActiveHealth Management (Aetna) (2009–2010): Product Manager. Launched a health portal serving 1.6M customers.
- BearingPoint (2006–2008, Sydney): Senior Consultant. Advised on strategy and technology.
Skills
AI / ML ProductGenerative AI · LLM evals & measurement · Grounding & factuality · Agentic systems · Tool-use & retrieval (RAG) · Prompt & context engineering · Multimodal · Non-deterministic evaluation · Responsible AI
Growth & ConsumerAcquisition · Conversion · Retention · Revenue growth · Engagement · Personalization · Loyalty · Go-to-market · A/B experimentation
Platform & Infrastructure0→1 product · Inference latency & cost optimization · Real-time data infrastructure · API/SDK & developer experience · Knowledge graphs & semantic search
LeadershipProduct strategy & roadmap · KPIs/OKRs · Exec alignment · User research · Research→production · North-star metrics · Mentoring senior ICs
ToolsClaude · Gemini · Figma · SQL
Certifications · Education · Patent
Point of View
"Implementation is no longer the rate-limiter; good ideas are. The new bottleneck is taste, judgment, and customer understanding."
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